International Journal of Human Research and Social Science Studies

This study aims to systematically examine the role of Project Based Learning (PjBL)-based electronic student worksheets in entrepreneurship learning, particularly in improving students' skills in product and service marketing. The method used is a Systematic Literature Review (SLR) with the PRISMA approach. Data were obtained from Google Scholar, Scopus, and ERIC databases with a publication range of 2015–2025. The selection process resulted in 36 articles that met the inclusion criteria. Data analysis was carried out qualitatively descriptively through the process of identification, grouping, and synthesis of research findings. The results of the study indicate that the integration of Project Based Learning (PjBL)-based electronic student worksheets is consistently able to improve student engagement, learning outcomes, and higher-order thinking skills such as critical thinking, creativity, and problem solving. In the context of entrepreneurship, this approach also contributes to developing students' competencies in designing products and understanding business processes in an applicable manner. However, the results of the synthesis reveal that aspects of service marketing skills, particularly in customer service and service marketing strategies, have not been studied in depth. Therefore, this study emphasizes the importance of developing PjBL-based electronic student worksheets that specifically integrate product and service marketing skills to meet the needs of the business and industrial world.

electronic student worksheets, project based learning, entrepreneurship learning

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